Didier Grossemy – What makes your business successful on Social Networks and Blogs?

Article written by:  Didier Grossemy | X2 Digital CEO


Social Networks like Facebook, Linkedin, Ecademy, Fast Pitch, Plaxo, FaceBook are the ultimate way to interact with other businesses or friends.

Didier Grossemy participate in a series of social networking. Didier Grossemy says that "I am the proof" of effective social and business networking. Didier Grossemy says that it is attractive? because businesses are connecting to other businesses and individuals are doing the same.

Ok so you thought I was going to tell you something really clever…What about maintaining relationship and tell everyone in your network what you are doing so that they can engage with you and start interacting.

Didier Grossemy says, you may know someone who knows someone who knows someone and so on, so indirectly you can maybe get in contact with them if you ask the owner of the relationship. For eaxample Didier Grossemy network in Linkedin is 260 people which link Didier Grossemy to 2,222,000 professionals and the total shows that 6,599 new people iin my network since 12th September 2008.

So now you know a lot of people and businesses…

That’s powerful…and also very simple to use. It is easier to tell 1000’s of people that you are launching a new service or product or telling your friends that you are enjoying a round of golf rather than drafting an entire email campaign. Having said that, Didier Grossemy still recommend you to only use it as part of your communication mix rather than the only communication tool.

Here are a few recommendations to get you started from Didier Grossemy – X2 Digital Business Architect.

For Business

If you are looking for someone to provide you services or vice versa, there is no better place than a Business Networking place like ecademy.

For your Profile

If you are looking at promoting your profile then again, it is the easiest place to show the world who you are and what people think of you then Linkedin is for you.

For your Personal Social life

If you have a life and want to share with your friends the great party you went to, then FaceBook is a must.

“About 2/3rds of all North American youth use it daily, and about 1/3rd of adults use it as least once a month –data From Forrester Research, Q4, 2007”

Didier Grossemy says that to be successful with presenting your brand on social networking or on your blogs you may want to consider the following:

  • Is your Brand adequately portrayed and your marketing objective and message clear.
  • Are you engaging your readers and encouraging them to participate in any cause you have (if you don’t have one – create one). As more people contribute or interact with your campaign, the value of your brand is increased.
  • Are you reaching the community heart or business sense so that a viral communication will happen with your readers, thus engaging further readers and discussion and building up your brand
  • Are you being YOU? (or your company) and charismatic about what you are saying, educating, entertaining, amusing so that visitors will be bookmark you or subscribe to your Blog feed
  • Members in social networks like to communicate so let them do that, ask them questions! Provide them some freebies such as an eBook against their registration, so you can build your database.

Article written by:  Didier Grossemy | X2 Digital CEO

One Response to “Didier Grossemy – What makes your business successful on Social Networks and Blogs?”

  1. SEO guy says:

    I have a bad habit to disagree, but this time, I agree with some of the information presented.

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